Fox Sports star Erin Andrews has joined NOBULL as an ambassador, unveiling a new gymwear collection before returning to the NFL sidelines.
Erin Andrews is adding another major role to her already impressive career, and the Fox Sports star made the announcement in style.
The veteran NFL sideline reporter has been named the newest ambassador for training and performance brand NOBULL, marking another significant business move for Andrews ahead of the upcoming football season.
Andrews, 48, is preparing to return to the NFL sidelines for another blockbuster campaign with Fox.
Her football schedule is set to begin next Sunday in Philadelphia, where she will join play-by-play announcer Kevin Burkhardt and Tom Brady for the Eagles-Commanders matchup.
Before the new NFL season gets fully underway, however, Andrews had some major career news of her own to share.
The broadcaster revealed her new partnership with NOBULL, with the brand also unveiling a collection featuring Andrews.
The collaboration brings together her experience in professional sports broadcasting with her well-known interest in fitness and an active lifestyle.
NOBULL described Andrews as someone who represents the determination and confidence associated with the company.
“Embodying the passion, drive and confidence that defines NOBULL,” the company said in its announcement, highlighting Andrews’ ability to balance demanding workdays with her training routine.
The brand also pointed to Andrews’ busy schedule, noting that she moves between NFL sidelines, travel and workouts while relying on comfortable athletic clothing.
The partnership was accompanied by a series of photographs showing Andrews modeling pieces from her new NOBULL collection.
In one of the standout images, Andrews wears a green sports bra and matching shorts while working out with weights in a gym.
Other photographs show the television personality in different athletic looks, including longer workout pieces and more casual sportswear.
The collection gives Andrews the opportunity to showcase the type of performance clothing that fits naturally with her lifestyle.
As one of the most recognizable female sports broadcasters in the United States, her new ambassador role also gives NOBULL another high-profile personality to represent its brand.
The partnership has an interesting connection to one of Andrews’ NFL colleagues.
Tom Brady became NOBULL’s second-largest shareholder in January 2024 after his TB12 health and nutrition company and his Brady apparel business were merged with NOBULL.
The move brought Brady’s fitness, wellness and clothing interests together with the training brand.
Brady has since remained closely associated with the company, making Andrews’ new role an especially notable connection ahead of another NFL season in which the pair will work together for Fox.
Andrews is also not the only high-profile sports personality to become involved with NOBULL.
Social media star and former LSU gymnast Olivia Dunne has also joined the company as an athlete, investor and partner.
Dunne became one of the prominent younger names associated with NOBULL as the brand continued expanding its presence across sports, fitness and social media.
For Andrews, the NOBULL announcement represents the latest chapter in a summer filled with career developments.
The Fox Sports reporter recently took on another ambassador role after becoming FanDuel’s responsible gaming ambassador.
That position adds another business and media responsibility to her already extensive portfolio.
Andrews has built a career that extends well beyond traditional sideline reporting.
She has become a familiar face to NFL audiences, covering some of the biggest games in American football while also developing opportunities in entertainment, fashion, fitness and commercial partnerships.
Her latest NOBULL collaboration therefore fits neatly into the broader evolution of her career.
With the NFL season approaching, Andrews is preparing to return to one of the busiest schedules in sports broadcasting.
Between traveling for games, conducting interviews and appearing on Fox’s NFL coverage, her demanding professional routine leaves little room for downtime.
Her new sportswear partnership highlights another side of that lifestyle, showing Andrews preparing for her workdays through regular training and fitness sessions.
The timing of the announcement also gives the collaboration added attention.
As NFL fans turn their focus toward the start of the season, Andrews is entering the campaign with both a familiar role on the sidelines and a growing list of off-field business ventures.
For NOBULL, bringing Andrews into its ambassador lineup adds an experienced sports broadcaster with strong connections to the NFL audience.
For Andrews, the partnership provides another opportunity to build her profile beyond television while aligning herself with a major training and athletic-wear brand.
With her new NOBULL collection now unveiled and another NFL season around the corner, Andrews appears set for an especially busy few months — both on the sidelines and away from the football field.