Maya Jama’s Soaring Career Sparks ‘Love Island’ Departure Concerns Amid Netflix Drama & Beauty Empire Growth.
London, UK – Since her high-profile appointment as the new presenter of ITV2’s “Love Island” in October 2022, Maya Jama‘s career has ascended to unprecedented heights, sparking speculation about her future with the popular reality series. The 30-year-old broadcaster, who took over from Laura Whitmore and has fronted the show for three seasons, is now experiencing a boom in various ventures, from a flourishing beauty business to a significant rumored role in a Netflix drama, potentially raising concerns for ITV bosses.
Why is Maya Jama’s career taking off?
Maya’s multifaceted talent and undeniable charisma have opened doors to lucrative opportunities beyond reality television. While her “Love Island” role undoubtedly elevated her public profile, it’s her strategic diversification into acting and entrepreneurship that truly signals her rising star. Furthermore, her blossoming romance with Manchester City footballer Ruben Dias has solidified her status as a celebrity power couple, adding another dimension to her public appeal.
Is Maya Jama joining a Netflix show?
Indeed, reports suggest that Maya Jama has landed a significant acting role in the highly anticipated second series of Guy Ritchie’s acclaimed gangster drama, “The Gentlemen.” This marks a pivotal moment for Jama, whose initial career ambition was acting. She reportedly secured a “sizzling new role” as the glamorous wife of a shady associate connected to Theo James’ lead character, Eddie Horniman. Filming is currently underway at the picturesque Badminton House in Gloucestershire, which serves as the fictional Halstead Manor in the series.
A source close to the production expressed enthusiasm, telling The Sun, “Maya is over the moon to land a role in such a massive show with Guy Ritchie at the helm. ‘The Gentlemen’ was one of 2024’s biggest series and it’s such a glossy, sexy show. It’s a perfect fit.” Jama herself has teased fans about this new venture, sharing a cryptic Netflix script and a photo alongside “The Gentlemen” star Kaya Scodelario (who plays mob boss Susie Glass) on social media earlier this year. Back in January, the “Glow Up” presenter had revealed she was auditioning for a “dream role,” hinting at a desire to play a character vastly different from her bubbly TV persona, perhaps even a villain, to showcase her acting range.
What is Maya Jama’s beauty business?
Beyond her burgeoning acting career, Maya Jama’s beauty brand, MIJ Masks, continues to thrive. Launched in 2021, the company specializes in high-performance bio-cellulose face masks and eye patches, combining luxury ingredients with a focus on self-care. Recent Companies House documents highlight the brand’s impressive growth, with net assets now valued at £313,381, marking a significant £75,000 increase from 2023. This substantial fortune adds to her already considerable assets, estimated at £1.83 million from her television and advertising work through MIJ & Co Entertainment. MIJ Masks’ products, ranging from £9.99 to £17.99 for masks and £7.99 for eye patches, are clearly resonating with consumers seeking radiant and confident skin.
How much does Maya Jama earn?
While her earnings from “Love Island” are reportedly around £750,000 per series, and she also commanded upward of £50,000 for co-hosting this year’s BRIT Awards, a significant portion of Maya’s wealth stems from lucrative brand endorsements. She notably replaced supermodel Kate Moss as the face of Rimmel London last year, a testament to her widespread appeal. Reports from The Sun suggest she secured a six-figure sum as the face of hair extension brand Beauty Works, and has also fronted campaigns for major brands including Maybelline, Adidas, Gordon’s Gin, and Self Portrait. Her business acumen extends further, as she announced a new venture last November, becoming an investor and co-owner in Sproud, a Swedish plant milk company that produces milk from yellow split-peas. As the face and strategic advisor for Sproud, Jama is actively expanding her entrepreneurial footprint.
With “Love Island” experiencing its lowest launch viewing figures since 2016 (just 1.4 million tuning in for the current series) and Maya’s portfolio of diverse and profitable ventures rapidly expanding, concerns about her long-term commitment to the ITV show are understandable. Her undeniable talent, growing business empire, and high-profile romance collectively paint a picture of a star whose career is reaching new, exciting pinnacles, potentially leading her to explore new horizons beyond the villa.