The Love Island 2025 winners have been revealed early, as the final is dubbed the least romantic ever and viewers confess they tune in for drama.
With the Love Island final upon us, a new survey reveals that viewers are tuning in for drama, not romance. The season’s finalists are all “exclusively dating” with no official couples, reflecting the show’s return to its dramatic roots.
The Love Island 2025 final is set to air tonight, but it’s shaping up to be a unique one. This year, the show is on track to crown a winner from what is being dubbed the “least loved-up” final ever. Of the four finalist couples, none have officially become boyfriend and girlfriend, with all reportedly at the stage of being “exclusively dating.” However, an exclusive poll suggests this is exactly the kind of chaos viewers have been craving.
According to a poll conducted for The Sun, a mere five percent of viewers watch the show “for love,” while the overwhelming majority tune in for the “drama.” A significant 51 percent of readers were drawn in by explosive scenes, and 44 percent admitted they enjoy a mix of both. This viewer preference seems to be fueling a major revival for the ITV2 dating show, with TV ratings surging back towards the levels of the highly dramatic 2022 series, which saw winners Ekin-Su Culculoglu and Davide Sanclimenti captivate audiences with their fiery romance. The current season boasts an average of 2.7 million viewers per episode and has amassed 145 million streams on ITVX, highlighting its renewed popularity.
This season has been packed with explosive drama, from messy love triangles to accusations of toxic behavior. “Love Island” fans were kept on the edge of their seats by gold trader Harry Cooksley, who was seen “flip-flopping” between Shakira Khan and Helena Ford. Similarly, footballer Harrison Solomon was criticized for “stringing along” Toni Laites and Lauren Wood. Personal trainer Dejon Williams also pushed boundaries with Meg Moore while openly flirting with other bombshells. The drama wasn’t exclusive to the men; Toni herself “dabbled” with Cach Mercer and Harrison, and Yasmin Pettet drew the attention of several boys before finally connecting with Jamie Rhodes in Casa Amor.
The season’s drama wasn’t always well-received, however. The toxic behavior, particularly what was described as bullying among the girls by Meg, prompted concerns from Women’s Aid, which raised issues over the men “lying, manipulating and covering for each other,” branding the behavior as misogynistic. The show also received a number of complaints to Ofcom, with eight percent of poll respondents saying they had logged a concern. The poll also crowned Harry as the series’ “villain” with 32 percent of the vote, followed by Meg at 22 percent and Harrison at 15 percent. An increase in on-screen intimacy also contributed to the drama, with 22 percent of readers admitting the “raunchy scenes” made the show more interesting.
As the final looms, the public has already cast their votes in the poll, hailing Yasmin and Jamie as the potential winners with 28 percent of the vote. They were followed by Toni and Cach (18.9 percent) and Shakira and Harry (18.7 percent), showing a tight race for the top spot. The remaining finalists, including Angel Swift and Ty Isherwood, are all hoping to secure the public’s vote, with Yasmin and Jamie seen by 27 percent of readers as the couple most likely to last in the outside world. The fate of these couples will be decided tonight, with host Maya Jama presenting the final live from the villa.